We value our relationships with agents and brokers who share our
"patient-first" approach to community-based Medicare care.
Brokers must meet these baseline standards to represent Gather Health or refer clients to our centers.
Gather Health emphasizes a "patient-first" approach. Brokers are expected to follow these behavioral guidelines:
To maintain our patient-first culture, we enforce strict marketing guidelines:
Anti-Steering: Brokers are prohibited from "steering" patients toward a specific plan based solely on the broker's commission. The choice must be based on the patient’s clinical and financial needs.
Non-Discrimination: Brokers must adhere to Gather Health’s Nondiscrimination Notice, ensuring no patient is discriminated against based on race, color, national origin, age, disability, or sex.
Cultural Sensitivity: Given Gather Health’s focus on underserved urban populations, we place a high premium on linguistic and cultural competency during the sales process
Gather Health provides specific resources for brokers, such as the Patient Benefit Partner and Field Sales Management relationships, where our partner standards discourage "cold" referrals. We prefer brokers who participate in on-site social and wellness activities to build trust with the community alongside the Gather Health team.
The above cooperation and on-site access implies the following requirements and duties:
| Requirement | Description |
|---|---|
| Professionalism | For all clients and Gather employees, professionalism is expected in every and all interaction. |
| Compliance | Brokers must adhere to all above expectations for compliance. |
| Referral Accuracy | When referring a client to a Gather center, brokers must ensure the client's current plan is accepted by the center. |
| Data Privacy | Brokers must treat all Protected Health Information (PHI) according to HIPAA standards. |
| Transparency | Brokers must clearly disclose that they are a licensed insurance agent and not an employee of Gather Health during the enrollment process. |
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For questions, please reach out to:
info@gather-health.com
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